Brian Cornell:
Stop animal cruelty
at Target
Image representative of typical battery cage farm
What’s the problem?
Target is neglecting concerns of animal cruelty. The company is falling behind the food industry by continuing to sell eggs from caged hens. Despite stakeholder concerns, Target continues to support controversial battery cage farms where chickens are confined in cages so small that they can barely move with no plan to phase them out. This practice is so unsafe and inhumane that it is illegal in many U.S. states and the entire European Union.
When confronted with concerns about this problem, Target has remained silent.
Customers
Deserve the
Truth.
U.S. fast food chains such as McDonald’s and Taco Bell have eliminated battery cage eggs from their menus, and retail giant Costco is nearly 100 percent cage-free. Even dollar stores are installing signs on their egg shelves to educate customers and help shift the market toward cage-free eggs.
Target has historically enjoyed a positive reputation for its commitments to sustainability, social responsibility, and transparency. However, the company has a concerning track record of weakening or backtracking on animal welfare policies. Can customers trust Target to do the right thing?
